Steve Jackson Games Interview with Dwarven Tavern Cyberzine via e-mail in response to not attending GENCON 1998.
> DTC* Steve Jackson Games has officially stated that the company will not be
>attending GENCON by stating various reason, increase in price,
> and the "Grandfather clause". Would you care to elaborate?
It has been years since the average mid-range company could make money at
GenCon. What used to be a valuable help to cash-flow has become a drain.
Still, almost everyone went, because almost everyone went . . . we all
thought we "had to go." The latest price increase made it clear to several
companies, acting independently, that we did NOT have to go.
The "grandfather clause" is a new system that locks in established
preferences for booth space to the biggest companies, to the detriment of
>DTC* How will not attending GENCON affect access to your target market?
Hey, that's the question. WotC wants us all to believe it will really hurt
us. I think that, thanks to the Net, we can reach our target market just
fine without going to any one particular con. And we will be attending lots
of OTHER conventions.
> DTC* With the changes in the Gaming Industry buy outs how do you see
>Steve Jackson Games positioning itself in the industry now? What
>direction would you like to see the industry take? What goals in the
>next several years do you see Steve Jackson Games wishing to reach?
We're working to learn more about electronic gaming and "new media." We
have about a dozen great games that just ache to go on computer.
I'd like to see a real, effective industry organization, with professional
management -- what GAMA should have been -- and some real cooperation,
rather than perdition by whoever happens to be the top company.
As to goals: do more cool games. Continue to attract good staffers. Become
more professional, pay higher salaries, gain world peace and an end to
disease and Beverly Hillbillies reruns.
> DTC* Looking at your site, you supply convention support, will you change
> this now regarding the latest developments? Do you feel Conventions in
> general are a good way to reach your target market and do you feel that
> convention have gotten pricey as well as low profit makers?
We will be supplying more con support and ever, to the grass roots cons
that really represent (and really reach) the average gamers. It's only the
big cons, so-called "industry" cons, that have become bloated and pointless.
Steve Jackson - yes, of SJ Games - yes, we won the Secret Service case
Learn Web or die - http://www.sjgames.com/ - dinosaurs, Lego, Kahlua!
The heck with PGP keys; finger for Geek Code. Fnord.
This article has been Copyrightedã 1998 by Dwarven Tavern Cyberzine 2/10/98.
I am a huge fan of Steve Jackson and play his games a lot. He gives us some wonderful games and make our childhood full with pleasure. I read his entire interview and get many important points. Please keep posting these kind of stuff.